Shop Your Motherhood Stage
Brand Spotlight
Ella Bella Basics™️
The vision at Ella Bella Maternity is to celebrate the journey from woman to mother through trendy, innovatively designed clothing. Our collection empowers new mamas to express their unique style while celebrating the incredible life their bodies are creating and nurturing.
Community support
We are a proud sponsor of the Pregnancy and Infant Loss Support Centre.
Did you know that 1 in 4 pregnancies end in loss? 1 in 6 couples experience infertility? 4.5 in 1000 pregnancies end in still birth?
No one should walk this journey alone.
Our Love in Loss Unisex Sweatshirt Collection has launched!
50% of the proceeds from this line of cozy crewnecks ensures PILSC can provide FREE services to families navigating infertility, infant and pregnancy loss.

We are Looking for you Mama
Are you a pregnant and/or breastfeeding mama who loves to make content? We are looking for you! We are growing our brand and love showcasing our clothing on real moms living their everyday mom lives! We are planning a new product launch in August 2025 and we need Canadian UGC mama content creators to partner with so that we can spread the word! Join us as an Ella Bella brand ambassador so that we can continue to grow our vibrant community of moms.
Already a member?
Log in



Partnership opportunities
- Affiliate marketing
- Gifting
- Discount codes